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Toyota Celica

Seventh generation (T230; 1999–2006)

In July 1999, Toyota began production of the seventh-generation Celica, with European sales beginning late that year. It closely resembled the XYR concept with the exception of the front bumper and rear spoiler, while omitting the previously available coupe body style. The 2000 model year Celica was an element of Toyota Project Genesis, a failed effort to bring younger buyers to the marque in the United States. Toyota took time to lighten the car and lower cost wherever possible. Power window and door lock controls were placed in the center console so only 1 set was necessary for both doors. Initial sunroofs were made of polymer plastic instead of the traditional glass. This generation was assembled by Kanto Auto Works at its Higashi-Fuji plant in Susono, Shizuoka Prefecture, Japan.

Toyota Celica SS-I (ZZT230, Japan)

The Celica came in only one Liftback body style with the choice of two different engines. The ZZT230 was powered by a relatively economical 1.8 L 4-cylinder 140 hp (104 kW) 1ZZ-FE engine and the ZZT231 powered by a higher-performance 1.8 L 4-cylinder 192 hp (143 kW) (in Europe and Japan) 2ZZ-GE version, co-developed with Yamaha, the latter featuring a two-step variable valve lift control in conjunction with its variable valve timing. In 2004, CNNMoney.com rated the Celica as one of the best cars to purchase for fuel economy.[34]

Exporting of the Celica ceased in July 2005 for North American and Australian markets. However, until mid-May, customers could still order one, although it was advised they took action before that time ended.

The last Celica was rolled off production line on 21 April 2006, after 36 years and seven generations. In its last year of production, the Celica was only officially sold in Japan and Europe.

There has been no direct successor to the Celica, however, the Scion tC (exclusive to North America) is seen by some people as the spiritual successor to the Celica.