Hello Kitty's boat is an amusement park themed ride, predominantly pink and white, with red details, yellow and blue, following the character's classic color palette. The external structure of the toy imitates a Viking ship, charmingly styled. At the front, there is a large Hello Kitty figure holding a golden helm. The sides of the boat are decorated with illustrations of other Sanrio characters, como My Melody, Keroppi e Badtz-Maru, all in happy poses. The hull is adorned with heart patterns, stars and bows, and the edges are illuminated with small colored LED lights that flash in enchanting sequences. The boat's sails are made of a translucent material with Hello Kitty's face printed on it., completing the magical and attractive look of the toy.

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