Ciclo de Vida del client y Estrategias de Saga Falabella 1

Ciclo de Vida del client y Estrategias de Saga Falabella 1. **ID (company) con Pre-need y Need (client)** - **Pre-need (client)**: College students recognize the potential need for a laptop, Although it is not yet urgent. - **Need (client)**: The need for a laptop for studies arises, Homework and other academic activities. - **ID (company)**: Saga Falabella identifies students as a key segment through market data and customer behavior. 2. **attraction (company) con INFORMATION y Consideration (client)** - **INFORMATION (client)**: Students are looking for information about different laptop models, prices and features. - **Consideration (client)**: Evaluate the available options, Comparing specifications, prices and additional benefits such as guarantees. - **attraction (company)**: Saga Falabella uses targeted advertising, Special promotions for students and educational content to attract these customers, providing them with the necessary information for decision making. 3. **conversion (company) con Selection y order (client)** - **Selection (client)**: The student chooses the laptop that best fits his needs and budget. - **order (client)**: Make your purchase online or in the physical store. - **conversion (company)**: Saga Falabella makes the selection and purchasing process easier with attractive offers, interest-free financing, and a simple and secure purchasing process. 4. **Delivery (company) con Consumption (client)** - **Consumption (client)**: The client receives the laptop and begins to use it for his studies and daily activities.. - **Delivery (company)**: Saga Falabella ensures efficient and punctual delivery, offering options such as in-store pickup or home delivery, and provides an initial setup service if needed. 5. **Medium (company) con Consumption (client)**